New Book | Picture Titles

Posted in books by Editor on February 2, 2016

From Princeton UP:

Ruth Bernard Yeazell, Picture Titles: How and Why Western Paintings Acquired Their Names (Princeton: Princeton University Press, 2015), 352 pages, ISBN: 9780691165271, $35 / £25.

k10568A picture’s title is often our first guide to understanding the image. Yet paintings didn’t always have titles, and many canvases acquired their names from curators, dealers, and printmakers—not the artists. Taking an original, historical look at how Western paintings were named, Picture Titles shows how the practice developed in response to the conditions of the modern art world and how titles have shaped the reception of artwork from the time of Bruegel and Rembrandt to the present.

Ruth Bernard Yeazell begins the story with the decline of patronage and the rise of the art market in the seventeenth and eighteenth centuries, as the increasing circulation of pictures and the democratization of the viewing public generated the need for a shorthand by which to identify works at a far remove from their creation. The spread of literacy both encouraged the practice of titling pictures and aroused new anxieties about relations between word and image, including fears that reading was taking the place of looking. Yeazell demonstrates that most titles composed before the nineteenth century were the work of middlemen, and even today many artists rely on others to name their pictures. A painter who wants a title to stick, Yeazell argues, must engage in an act of aggressive authorship. She investigates prominent cases, such as David’s Oath of the Horatii and works by Turner, Courbet, Whistler, Magritte, and Jasper Johns. Examining Western painting from the Renaissance to the present day, Picture Titles sheds new light on the ways that we interpret and appreciate visual art.

Ruth Bernard Yeazell is the Chace Family Professor of English and director of The Lewis Walpole Library at Yale University. Her books include Harems of the Mind: Passages of Western Art and Literature and Art of the Everyday: Dutch Painting and the Realist Novel (Princeton).

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List of Illustrations
Prologue (This is not a title)

I  Naming and Circulating: Middlemen
1  Before Titles
2  Dealers and Notaries
3  Early Cataloguers
4  Academies
5  Printmakers
6  Curators, Critics, Friends—and More Dealers

II  Reading and Interpreting: Viewers
7  Reading by the Title
8  The Power of a Name
9  Many Can Read Print
10  Reading against the Title

III  Authoring as well as Painting: Artists
11  The Force of David’s Oath
12  Turner’s Poetic Fallacies
13  Courbet’s Studio as Manifesto
14  Whistler’s Symphonies and Other Instructive Arrangements
15  Magritte and The Use of Words
16  Johns’s No and the Painted Word


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